- a product is a solution to a problem someone is experiencing. You use Uber to get from a to B, not because you want to use an app.
- Great outsourced product teams like the Evil Martians will question your assumptions and want to validate your idea. If a product team doesn’t ask you any questions and just wants to take your money, they are probably not very good, and so you should not work with them.
- To prepare to work with a great product team, research the problem you are solving and your target users. This research will also be useful if you are fundraising or applying for accelerators.
- User and problem research is also relevant if you want to get a job in a tech business, invest in tech or lead digital transformation. This will help you stand out at interviews and think like a digital leader.